Media Masterclass, sponsored by Holland Fresh

Members of the media were invited to attend the exclusive LPS16 Media Masterclass, presented by Holland Fresh. The Masterclass opened with a presentation of schools art competition by Oli Blanc, the official LPs16 Show Ambassador.

Feedback, one of the official LPS16 charity partners, launched a new report based on their on-going research into food waste. Oli Blanc then presented his Henri Le Worm app and interactive website, which aims to connect young children with food and nature, to increase their knowledge of fresh fruit and vegetables and encourage them to eat more healthily, and conduct a Q&A session.

The Media Masterclass concluded with a fabulus three-course Dutch chef demonstration with Dick Middelweerd of Michelin starred restaurant, Treeswijkhoeve.



Timetable
Time Event
15.00 Champagne reception (Jeeves Suite) & School of Arts Presentation
15.15 Feedback Press Conference concluding with Q&A
15.30 Oli Blanc Presentation concluding with Q&A
16.00 Three-course Dutch Chef Demonstration with Dick Middelweerd of Michelin starred restaurant, Treeswijkhoeve
17.30 Media Masterclass concludes